From the mind of Disney Legend and experience architect Joe Rohde comes a powerful memoir that explores the art of creativity—where it comes from, how it’s expressed, and how to foster it in the real world.Disney legend and former Imagineer Joe Rohde delves into the mysteries of creativity in this enriching narrative that follows him from childhood to life after Disney, dissecting the turning points that inspired his own creativity and unravelling what makes for a creative mind.
From building Disney’s Animal Kingdom Theme Park to his work creating a first-of-its kind Jane Goodall museum in Arusha, Tanzania, to designing stages at Coachella, Rohde uses his own life experiences to exemplify his theories on creativity—from how creativity is born to creative expression as part of a team to using creativity as a tool for community building.
From highlighting what it takes to have a flexible and creative mind to sharing how working with others can grow your own ideas into something larger than you ever imagined, Rohde's lessons provide guidance to connecting your personal creative pursuits with the larger world.
A generous memoir that illuminates the artistry of one of the greatest creative minds in the 21st century, this is a resource for all those in creative pursuits—and lifelong learners looking to make a meaningful impact on the world.
Disney Legend and Imagineer Joe Rohde unlocks the secrets of creativity in this powerful exploration of imagination, innovation, and life lessons for turning vision into reality.
In this inspiring narrative, Imagineer, explorer, and Disney Legend Joe Rohde offers a master class in creativity on a world-spanning journey to discover the origins of personal creativity, the power and potential of enterprising groups, and the remarkable parallels between collaboration and exploring the real world.
With lessons drawn from his celebrated career and life experiences—leading projects such as Disney’s Animal Kingdom, ventures into space tourism, field expeditions to far-flung corners of the world, managing design teams, and working with corporate executives—Rohde dives deep into the nature, nurture, and practice of collaboration. He explains how to keep ideas to true to their origins while allowing for improvisation and accident to enhance, not derail, creative endeavors.
These are stories of inspiration and invention, challenge and transgression, success and failure, laced with humor, contemplation, poignancy, and even life-threatening danger. Whether your interest in creativity is personal, professional, or you just want to peek behind the curtain of a renowned creative mind, Rohde’s lessons provide a guide for connecting your creative pursuits with others and the larger world.
