Park Thaichon, Associate Professor of Marketing at the University of Southern Queensland, and an Adjunct Associate Professor of Marketing at the Griffith Asia Institute, Griffith University, Australia.

Pushan Kumar Dutta, Associate Professor at Amity University Kolkata, West Bengal, India.

A. K. Haghi, Research Associate, University of Coimbra, Portugal.

Soumi Dutta, Associate Professor at Sister Nivedita University, West Bengal, India.