A guide to the dominant theories influencing management practice in the late 20th century. It explains how some organizations have taken these ideas on board and incorporated them in their strategies in order to survive in intensively competitive climate. It looks at: Total quality management; Benchmarking; Customer service; and others.
Guide to the main theories which have influenced management practice in the late twentieth century.
The book explains how successful businesses, operating in competitive markets, respond to that environment by improving product, process and people (total quality management).There are well chosen case studies from Rank Xerox, ICL, Ford, Royal Mail and Thompson Travel.Professional Manager.
